We all recognize that SEO has become more challenging than ever. In this post, I’ll cover how you and your SEO team can use agile principles to become more efficient while simplifying some of the day-to-day challenges associated with your jobs.
- Keeping track of frequent SEO changes
- Adjusting for every change and update
- Management (or clients) keep asking for better results, but don’t really understand what SEOs do.
- The SEO approach often conflicts brother cell phone list with the priorities of other departments.
- The competition becomes more and more advanced.
The big switch in agile management
Agile refers to a group of methodologies that propose alternatives to traditional project management styles. Two popular methodologies are Kanban and Scrum , and from both we take only what works best for us.
These methodologies were originally designed for software developers to help them adapt to market changes and improve performance, but they have since been adopted by a wider range of teams. For SEO in particular, agile can be especially valuable in times like these, when the environment is competitive and volatile.
One of the greatest things about Agile is that it helps my team see the big picture, while also focusing on step-by-step progress (workflow visualization).
Another benefit: Agile has taught us that it’s perfectly okay to ignore anything less than important. This is a serious shift in perspective in these days when we’re overwhelmed by so much information and change. (Focus on what’s important right now.)
Four additional takeaways from the core principles of Agile:
- Better collaboration between team members and teams within the organization
- Tracking recurring changes for short response times
- Using small releases to enable consistent progress, and adjusting as needed throughout the process
- Empowering team member decision-making
How does it work?
Contrary to what some Agile training what to consider when starting an e-commerce business companies will tell you, you can pick and choose which parts of Agile to implement. Teams and organizations should tailor Agile to their specific needs.
Here are the things we’ve implemented over the past two years that have helped us overcome our biggest SEO challenges. You can try them all, or just choose the ones that work best for you.
Work in Progress (WIP) limit
WIP is the list of tasks that are currently find list in progress. It is your primary focus on the things that need to be done.
The WIP limit is a reasonable limit for the number of tasks you can handle at any given time and still ensure continuous progress.
Our WIP limit helps us have enough time for all tasks, including the small and repetitive tasks we often have in SEO (and which get stalled so easily), and ہماری مدد کرتا ہےfocus each day on what’s really important.