No one really knows what in-person events will look like after the pandemic, but we all know that “normal” is neither close […]

The advancement of Digital Transformation provides us with an increase in tools designed to make our professional performance much easier.

When Covid-19 swept the world, we all went virtual without a second thought. Today, when it seems we have been able

Hybrid events are events that combine the typical components of in-person events with those of virtual events. In other words, some events may

Marketing strategies for B2B events present some differences with strategies focused on individual consumers. Not in vain, we must not forget that

In recent years, there have been countless technological advances and with them, an increase in the tools that facilitate the

If there is one thing we can all agree on, it is that the importance of generating quality leads for

Type “ Lead Generation ” into Google and you’ll get hundreds of millions of answers. With so many articles, blogs, videos, etc. on the topic,

When any young marketing professional starts his or her career in a company, he or she usually comes with great and creative

Suddenly we have had to get used to meeting virtually with clients, partners, collaborators, team, etc. and we have realized