Success in internet marketing for entrepreneurs

Some time ago we faced the same problem.  Therefore, after analyzing the competition (on the Polish and foreign markets) and our existing products, we updated our offer. We focused on building a sales funnel to overcome objections that potential customers may have and presented the benefits they will receive after using our services. Additionally, we… Continue reading Success in internet marketing for entrepreneurs

Which portal has the best visibility

The media industry is specific from an SEO point of view. Unlike typical commercial websites, high-quality content usually appears on such portals regularly and is the basis of their operation. It is worth remembering, however, that there were over 100 portals we examined. Those indicated above are a selected group in which each website constitutes… Continue reading Which portal has the best visibility

How can it help from an SEO perspective

By appearing in various places on the Internet, you have the opportunity to present yourself to a wide audience. In this way, Internet users can get to know not only your company, but also the services it offers, which may influence their sales. Moreover, a sponsored article should include a link redirecting anyone who clicks… Continue reading How can it help from an SEO perspective

What does it mean that a URL should be friendly

In the first case, regardless of where you see the link. You will know what it refers to – you will be able to associate it with the website. The category it belongs to the topic it covers. Because for the recipient, the individual elements of the address are arranged in a user-friendly way. Imagine… Continue reading What does it mean that a URL should be friendly

Website positioning by two different agencies

Moreover, you must know that most SEO agencies have a provision in their contract stating that. While their SEO specialist will be taking action for a given website, no other company can do the same. And this is not a provision that is meant to tie your hands when conducting marketing activities – it is… Continue reading Website positioning by two different agencies

Targeting Facebook ads practical tips

To maximize the potential of advertising, we recommend using Ads Manager.  We will greatly limit our targeting options and will probably not reach the best target group for us. So we go to Ads Manager . If we do not yet have an account on this Facebook business platform, please create one according to the… Continue reading Targeting Facebook ads practical tips

Why is blogging beneficial for your business

By increasing the content on your page, you also increase the number of keywords on it. It is through them that Internet users find your website. And it works very nicely – we see it at home – on our blog and on our clients’ blogs. Although this does not guarantee top positions for very… Continue reading Why is blogging beneficial for your business

What is changing for entrepreneurs

However, it is worth drawing appropriate conclusions so as not to make the mistakes from the previous period. We need to change the ways we operate and cooperate in business. Some of us, due to the imposed restrictions, have moved even more to the online world – where we continue to run our business, both… Continue reading What is changing for entrepreneurs

How to promote yourself effectively on the Internet

Another strategy is to change the way a product or service works. Recently we have heard that restaurants affected by the crisis have started delivering food to home or takeaway. The training and education industry has started selling its training online. Some interior design, bathroom and furniture showrooms have started remote cooperation. We also changed… Continue reading How to promote yourself effectively on the Internet

How to search for a long tail phrase

You can position entries on company blogs primarily on the so-called long tail. These are several-word phrases that are searched less frequently than the most competitive ones. However, they are much more precise – the person who enters them expects a specific answer. Long tail positioning – perfect for a company blog Long tail keywords… Continue reading How to search for a long tail phrase

How to check if something is happening in SEO

We recently conducted a live Q&A on Facebook about internet marketing. Below we have collected answers to the questions we encounter most often. They concern how to increase online visibility and how to monitor the activities of advertising campaigns and positioning. Would you rather watch? Live coverage below: Question 1. How can you control the… Continue reading How to check if something is happening in SEO

Company website positioning where to start

In order for your website to be ranked high, it should be adapted to Google’s guidelines , which are included in the webmaster guides. However, there is no simple recipe for success – no one knows how many factors influence visibility. Google’s requirements are also a set of good practices, rather than an imposed scheme… Continue reading Company website positioning where to start