Sustainability in e-commerce: opportunities and challenges in 2025
Sustainability in e-commerce – and in practically all sectors where the concept can be applied – has become a global […]
Digital marketing
business marketing
Digital marketing
Online sales: the role of social commerce for expansion
Online sales This approach, which goes beyond the simple act of displaying products online, explores dynamics such as direct engagement,
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6 steps to reduce Customer Acquisition Cost in e-commerce
6 steps This requires a combination of data analysis, creativity and the implementation of technologies that allow us to identify
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E-commerce Calendar for 2025: Plan Your Sales
E-commerce This is because when working with this type of campaign, it is possible to connect offers to the respective
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Everything you need to know about B2B2C sales
Everything you With the significant evolution of the e-commerce market in recent years, new business models have also emerged, and
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What is agile architecture and how does it impact e-commerce sales?
Agile architecture comes as a structured model that allows for greater dynamism, efficiency and scalability, directly contributing to optimizing the
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8 myths about B2B e-commerce to debunk in 2025
8 myths Part of this makes many managers hesitate to adopt B2B e-commerce due to persistent myths that no longer