Tell them: How they will give the testimony; answering some questions about how the project is going and the benefits they are experiencing. How you will use the testimony; displayed on your website, used in your marketing assets, etc. Also, let the client know that you will take their initial testimonial, refine it, and present it to them for approval before using it. This prepares the client to expect the testimonial process to be collaborative. You have certain aspects of your business that you would prefer to highlight, so you will work with the client to highlight them. This iterative collaboration will ensure you receive a strong customer testimonial that drives results for your business. What is a strong testimony? What is a weak testimony? A strong testimonial has a set of particular qualities about it.
Focus on the results you have helped your client achieve. It relates to the costly problem you solve for your customers. It highlights how your services are suitable for the industry you serve. Focus on the benefits the client experienced from working with you and, if possible, include a quantitative measure of your working together. Alternatively, weak testimonials: Focus on yourself and your business, not the customer (“Kai was great working with!”). Talk about your work Uganda Email List in common places (“We loved working with Kai! The project was great!”). Don’t relate to your industry or mention the costly problem it solves. Here is an example of a weak testimony. This testimonial is an actual testimonial from one of my first long-term clients.
Silk Clothing : Recharge Media
That is a very weak testimony. It talks about me, but doesn’t mention the results I helped the client achieve, highlight how my services help similar businesses, or focus on the benefits the client experienced from working with me. If I could address this testimonial again, I’d like to generate something similar to this: Our search traffic has grown by 237% and we have been able to launch numerous digital marketing initiatives since we started working with Kai. As a start-up, it’s hard to find a consultant with a broad skill set who can improve a small, nimble marketing department. With Kai, you get the best of both worlds. Therefore, He talks about technology and marketing, and can help you translate your biggest marketing ideas into achievable projects, quick to implement, and tangible results.
When we needed to develop eight microsites for a big launch in the span of three weeks. Therefore, Kai worked directly with the chief marketing office to develop the concept. outline the implementation, execute the project, and then track and monitor the results. With Kai’s help, the project was a success. Therefore, And the best of all? If something would be cost-prohibitive or time-consuming to implement, she clearly and concisely explained why we should try a different approach and what other methods we could explore to achieve a similar marketing result. I highly recommend Kai for any other startup that has a marketing team that needs someone who can help them translate their marketing projects to technology and then execute the project. What is better about this testimony?
Goat Tape by the Vaan Group
It focuses on the results I have helped my client achieve. Therefore, This relates to the costly problem I solved for the client. It highlights how my services are appropriate for the industry I was serving at the time. It focuses on the benefits the client experienced from working with me and includes a quantitative measure of our work together. This type of testimony is what you can generate when you use this methodology. It’s the kind of endorsement that communicates the value a potential client could receive from working with you, while also addressing any potential objections. So how do you avoid weak testimonials and make sure you get a strong one? You want to let the customer know that you will be asking for a testimonial. Therefore, You want to tell the customer how you will use the testimonial (on your website, in a marketing asset, etc.).