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Am I understanding this correctly? Because you Brazil Phone Number cannot load the content for each individual product and you only specify the homepage as the landing page. If I understand this correctly, you will have a low conversion because you are not linking directly to a product (nor does the content contain a direct product). But maybe I’m misunderstanding Brazil Phone Number this. Do you have the opportunity to explain this a bit more? 0 likes Reply Hans Boersma Author February 10, 2022 at 2:16 PM Hi Robin, thanks! There is no easy answer to this, because it depends on many factors, such as the product range and the (sub)categories that a webshop has. Examples: 1.) For a webshop Brazil Phone Number that runs very well with Performance.

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Max, we run one Performance Max Brazil Phone Number campaign, because the margins are the same and the (sub)categories are reasonably the same in terms of performance and order value. We may expand this later, but for now it is running satisfactorily. 2.) For another webshop the margins are different and some categories score clearly better. So here we create Brazil Phone Number various Performance Max campaigns so that we can properly divide the budgets and still have some grip on the outcome. Note: In both cases we still have Google Shopping or Smart Shopping turned on, so not just Performance Max. Ideally, your webshop has a data feed linked to Google Ads and so there are different Brazil Phone Number landing pages that Performance.

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Max can use. In addition, Google itself Brazil Phone Number will also extract pages from your website to test as a landing page, so that should not be a problem. Even if you don’t link a data feed for your webshop, Google still plays with the landing pages (unless you uncheck this, which is not recommended), content (creation) and placements within the Google network. Hopefully I Brazil Phone Number answered your question with this, but if you can’t figure it out, you can always email me. 0 likes Reply Emiel February 13, 2022 at 5:35 PM Hello. Nice article! Do we have to create a Performance Brazil Phone Number Max per product category? How would you handle this? I sell products.

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